MECLABS MECLABS
The World's Largest Research Institute

Dedicated to Discovering How People Make Choices

MECLABS RESEARCH EDUCATION EVENTS SERVICES ABOUT

The MECLABS Quarterly Research Digest


 Experimentation and Case Study Highlights from the Second Quarter of 2014

Every day at MECLABS, we work with Research Partners from around the globe to discover what really works in digital marketing. After more than 15 years of testing more than 20,000 paths, we wanted to make it simple for marketers to keep up with our recent experiments and case studies.

The MECLABS Quarterly Research Digest features a selection of our most useful discoveries from Q2 of 2014. The goal of the Research Digest is to provide a simple reference to our latest experiments and case studies from marketers like you.

Its use is limited — we don’t expect it to be a best-seller. However, for the serious practitioner or the interested scholar, it is a window into the work of fellow marketers and may prove helpful as a starting point for new research and experimentation.

Inside the MECLABS Quarterly Research Digest, you'll find:

  • 28 MarketingSherpa case studies
  • 21 MarketingSherpa how-to articles
  • 13 Charts of the Week from 3 Benchmark Studies
  • 3 MarketingSherpa webinar video replays
  • 25 MarketingExperiments articles
  • 6 Web clinic video replays
  • 12 B2B Lead Roundtable articles
  • 8 video presentations

meclabs research digest

 

 

 

Get more information on how to become a MECLABS Research Partner


Much of the experimentation published in the Research Digest was conducted with Research Partners — producing discoveries to publish while improving Partner’s marketing performance. Provide us with some contact information, and a MECLABS analyst will reach out to you with details about our Research Partnerships. We’ll ask a few questions about your business to determine how we can best serve you.