World’s Largest Research-based Email Marketing Event

Join us in Las Vegas on February 7-10, 2012, at the spectacular Caesars Palace Hotel and Casino for MarketingSherpa Email Summit 2012 − the world’s largest vendor-neutral, research-based email marketing event. This year’s Summit is shaping up to be our best to date, as we have a full slate of sessions aimed at overcoming your top email challenges with actionable training, grounded in rigorous research and science.

Our last Email Summit was attended by 826 of the industry’s best marketers, and we plan to accommodate an even larger crowd in 2012, as we continue to optimize programming to best serve your needs.

At Email Summit 2012, you’ll go beyond hearing great email marketing ideas to programming session with activities, working planning sessions and step-by-step case studies.

Over the course of four days we’ll help you analyze your current email strategy, and expand your email knowledge and expertise, offering you a workbook full of next steps for lasting email success. We have every marketer covered, from foundation-level sessions to advanced practices workshops, all designed to help you get ahead – and stay ahead – of your competition.

To meet this lofty goal and provide you the best possible Summit, we’ll rely on case studies from your peers and the extensive MarketingSherpa's research libraries, which include more than:

  • 7 years of extensive email research
  • 14,629 companies surveyed
  • 673 email marketing case studies
  • 1,480 research findings
  • 427 industry experts proving teaching and training
  • 894 email newsletter articles

 

Results and ROI are what matter at Email Summit 2012


Learn from best-in-class professionals on the evolving and expanding role of email marketing including creativity, personalization, segmentation, social media integration, testing and pristine list management. Here are just a few of the many reasons you should attend:

  1. Interactive, How-To Training Sessions on email and social media integration, mobile, list growth tactics, relevancy, mobile, deliverability and measurement.
  2. Multiple Case Studies, war stories and lessons learned, presented by your email peers and mentors (past speakers include marketers from Oracle, Siemens, Cisco Systems, among many others).
  3. Latest 2012 MarketingSherpa Email Research and Benchmark Data on spending, tactics, conversion rates, budgets and more.
  4. Interactive Panel Discussions with subject matter experts on optimizing your email program, increasing ROI, create relevant contagious content and more.
  5. Extended Face-to-Face Networking opportunities with seasoned professionals, trainers and peers over meals, breaks and receptions.
  6. Proven Email Strategies, campaigns and tactics you can immediately apply to get more done with fewer people, less time and more limited budgets.
  7. Interaction with Colleagues sharing successful campaigns and tactics to inspire and hone your marketing skills.
  8. Become an Email Certified Professional by taking a pre-Summit workshop taught by email experts, who provide a proven methodology with step-by-step tactics on how to maximize your email results.

This year's Summit features case studies, training and panels from companies who have found success through new strategies and refining existing programs. At MarketingSherpa events you won’t hear any sales pitches from the podium. Speakers at our Summits are just like you – marketers responsible for leading their companies’ email programs.

The Sherpa team has spent countless hours meticulously reviewing speaker applications to verify that the content they present is relevant to your needs, practical to implement and proven in the real world. What you will hear at Email Summit 2012:

  1. Real Stories: While our competitors are publishing vendor whitepapers as articles, we’re collecting and providing information the old fashioned way – with a team of full-time reporters and writers.
  2. Real Experience: Sherpa has, by far, the largest library of proven case studies (1,590 and counting), from the SMBs to the Fortune 500.
  3. Real Samples: We feature a library of creative samples (more than 3,200) that serves as a marketer’s dream swipe-file for generating the next "big idea" for your company.
  4. Real Numbers: Sherpa's renowned research team continues to produce leading primary studies, surveys and tests investigating what works – and what doesn’t—in email marketing.
  5. Real People Our community of industry experts and real-world marketers contribute their experience at MarketingSherpa Summits, online roundtables and Web events throughout the year.

You’ll leave the Summit armed with practical, new email marketing tactics, knowledge and expertise that you can use to get ahead – and stay ahead – of your competition.

So don't delay, reserve your ticket today and save!