Join us February 17-20 at the Aria Resort & Casino Las Vegas for MarketingSherpa Email Summit 2014 – the world's longest-running research-based email marketing event. Email Summit 2013 was attended by more than 800 marketers, and we plan to accommodate an even larger crowd this year.
We have a full slate of sessions aimed at overcoming your top email challenges with live optimization, case studies, quick-win clinics, bonus sessions, expert panels and more:
All attendees will participate in an email test, including treatment designs, test launch, results tracking and analysis. Take advantage of our unique one-on-one coaching clinics where you can receive a personal consultation and expert advice on your own email program, including new ideas, quick-win suggestions and more. Coaching clinics will be available on a first-come, first-served basis.
Become a Certified Professional by taking Pre- and Post-Summit workshops taught by marketing research experts including step-by-step tactics on optimizing your results with scientifically-proven methodolgies and heuristics.
Pre-Summit Workshop – this session covers the tools you need to test and optimize your email campaigns – from email capture to online conversion. The Email Messaging Certification workshop includes deep dives into building lists, crafting email copy, converting clicks to sales and optimizing the process.
Post-Summit Workshops – pick between two certification workshops.
Lead Management Certification workshop, a brand-new curriculum unveiled at Lead Gen Summit 2013 in San Francisco last fall, will consist of three sessions focusing on lead capture, qualification and nurturing, each lasting two hours.
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Learn how to improve the efficiency of any landing page in our Landing Page Optimization Certification workshop, consisting of five sessions explaining how to determine optimization ROI and the core conversion elements: proposition force, friction, incentive, and anxiety.
Take a deeper dive into mobile marketing, content creation, social marketing, email + CRM, etc. You will have the oppotunity to join your peers from around the world and subject-matter experts in roundtable sessions to discuss critical topics including what is and isn't working email marketing today.
Join us on February 17-20 at the Aria Resort & Casino Las Vegas for Email Summit 2014 to learn proven email strategies for maximum results.
“The best email marketing conference I have ever been to. Every email marketer should attend this conference regardless of what level they are in their organization.”
Marketing Specialist, Liberty Mutual
“This changes everything!”
Operations Manager-Market Development, Forward Slash
“What a great Summit! High quality workshops and lots of inspiration to use at home. I was positively surprised by this event. Definitely worth to fly to from the Netherlands.”
“Energizing, educational, exciting, I'll be back next year!”
Creative Director, Russ Reid
"The MarketingSherpa Email Summit is a must-attend event for anyone with an email program. There are speakers, exercises, discussions and one-on-one coaching sessions for everyone, whether you are in marketing or sales, B2B or B2C, and in any industry."
Director, Ecommerce Marketing, Blue Moon Works, Inc.
“The most useful conference I've ever attended, and well worth the 15 hour flight to get here!”
Chairwoman, Webgruppen A5
"A fascinating insight into email marketing with lots of tips, tracks and test ideas to take away. Information overload! I recommend more then one person from your company attends and convert all the breakout sessions and attend all the coaching clinics."
Sr. Online Program Specialist, Symantec