Chris Baggott

Chris Baggott
Chairman,
Compendium

Chris Baggott is a Software-as-a-Service entrepreneur, and currently the chairman at Compendium, a content marketing platform. There, he evangelizes about ROI-driven online-marketing initiatives like business blogging and content marketing. In 2001, Baggott set up a desk in his friend's garage, and worked alongside Scott Dorsey and Peter McCormick to build ExactTarget, which has since grown to become a world-leading, multi-national email service provider. In 2007, Chris created Compendium, a platform that helps organizations capture and create original content in a branded hub for distribution to any marketing channel. Two years ago, Invesp dubbed Chris one of the 25 most influential marketers in the world. In 2006, he wrote Email Marketing by the Numbers.