Todd Lebo
Senior Director of Content & Business Development’
MECLABS Primary Research

Todd joined MarketingSherpa in 2008 and has directed successful launches of best-selling marketing research benchmark reports, industry leading marketing conferences and various regional workshops. He has also played a key role in MarketingSherpa’s social media strategy, affiliate program, email program and list-growth initiatives. Business develop responsibilities include leading innovate projects with strategic partners to help them meet specific goals in lead generation, brand building and thought leadership. Before MarketingSherpa, Todd was Marketing Director at The Kiplinger Washington Editors and National Institute of Business Management, marketing both B2B and B2C products. Todd got his start in specialized newsletter publishing industry with Thompson Publishing Group. Todd has twenty years marketing experience, with focus on direct-response marketing and business development.