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Email Messaging Online Course


Course Outline & Duration:

This course is designed for you to use at the speed that works best for you. The times listed below indicate the length of the actual recorded material, and do not necessarily represent the total amount of time needed to complete the certification courses. To take full advantage of the concepts presented, you may find it necessary to pause, take notes, and re-watch sections.

The course will conclude with an untimed, 30 question exam. Most students will complete the exam in less than one hour.

Total Sessions: 7 + Final Exam
Total Course Duration: 5 hours, 7 min., 44 sec.
Average time per session: 43 min. 58 sec.

  1. Course Orientation
    • (40 min. 12 sec.)
  2. Email Capture: Building Strong Lists
    • (66 min. 4 sec.)
  3. Email Messaging: Crafting Effective Emails
    • Part One   (50 min. 42 sec.)
    • Part Two   (40 min. 9 sec.)
  4. Email Conversion: Converting Clicks to Sales
    • (62 min. 59 sec.)
  5. Practical Application: Optimization of Email Campaigns
    • (43 min. 35 sec.)
  6. Review of Key Principles
    • (4 min. 3 sec.)