MECLABS Landing Page Optimization Online Course will help you:
A landing page is a single web page that appears in response to an online click. A conversion occurs when a visitor performs a desired action on a landing page. The general goal of a landing page is to achieve the highest possible conversion rate.
While successful ad campaigns generate Web traffic for brands, many companies leak revenue due to inefficient landing pages. If you can't convert your site's visitors, then you are wasting time and money with every promotional effort.
Inside this course, you will discover exactly how The New York Times increased sales conversion by 1,052% and how Encyclopedia Britannica increased lead conversion by 103%, along with many other success stories. To help illustrate the essential elements of optimization we will review 13 relevant case studies with more than 29 charts and graphs.
After completing this course, you will be able to immediately start applying the concepts and getting lifts to your landing pages!
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