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Publications

 

Scientific marketing research and how-to guides based on surveys of over 1,200 companies and more than 10,000 real-life experiments and case studies

Our researchers and analysts have one central goal - to help both new and seasoned marketers to optimize their marketing programs.  Our publications help you learn the foundational principles that are the core of successful campaigns and increase your effectiveness with new ideas and concepts that have been proven to work in real-world scenarios.

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B2B Marketing

Email Marketing

Optimization

Search Marketing

Social Marketing

Executive Resources

Quick Guides – Quick Hit Tactics

Benchmark Reports – In-Depth Research

Handbooks – How-To Guides

Special Reports – Topical “Deep-Dive” Analysis


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