Training Week - Baltimore Workshop
MECLABS Marketing Team Training Week
Overcome your top marketing challenges with help from leading experts
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Marketing Team Training Week:
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Join us for the first-ever MECLABS Marketing Team Training Week, coming to Baltimore, MD on July 30 through August 1, 2012. Our team of experts will share with you the latest tactics and up-to-date research in value proposition, email strategies, landing page optimization, analytics, and lead generation.
MarketingSherpa' and MarketingExperiment’s Workshops are designed to go beyond marketing trends and fads, and cut right to the core of what is and isn’t working in marketing today. Our hands-on training workshops have helped more than 5,000 marketers take their marketing programs to the next level.
Build Your Own Training Week Based on Your Marketing Needs
Choose from five specialized marketing courses led by the industry's most respected and knowledgeable marketing experts.
- Value Proposition (NEW!) – Sort through the historical/academic clutter surrounding the term and develop a simple, effective framework for crafting effective value propositions.
- B2B (Lead Gen) – Establish a detailed B2B Marketing strategy to increase your contribution to the marketing/sales pipeline and revenues.
- Email Strategies – Maximize your email results with a proven methodology and step-by-step tactics developed by our email experts.
- Landing Page Optimization – Learn exactly what you need to change on the key landing pages from your ecommerce, subscription, or lead-gen paths and learn a proven methodology for instant ROI.
- Analytics (NEW!) – Improve the customer experience by learning the basics of setting goals, tracking activity and measuring revenue for lasting success.
Over the course of three days, our instructors will teach full-day workshops with insights on marketing strategy, proven practices, hands-on exercises and real-life success stories from marketers like you. To meet this goal and provide you the best possible workshops, we’ll rely on case studies from your peers and our extensive research libraries, which include more than:
- 15 years of marketing experiments
- 10,000 landing pages tested and optimized
- 1,000 marketing case studies
- $10 million in marketing research
You will be able to:
- Build your own curriculum based your marketing needs
- Network and learn from peers all around the country
- Get one-on-one interaction with expert instructors with years of real-world experience
- Bring your team and provide a real return on your investment
- Advance your career by becoming a certified marketing professional
The more courses you combine, the greater the savings. Attend all three days of training for the largest discount!
| Pricing | Normal | Special |
| 1 Day | $895 | $895 |
| 2 Days |
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$1522 |
| 3 Days |
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$1880 |
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Combine days to save the most! |
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Our certified professionals have achieved conversion gains of up to 300%
Matt Celano, one of our certified professionals, reported he was "hoping for a 10-15% lift in conversions" by applying what he learned from our certification courses. Instead, the page he launched after taking our certification course in landing page optimization achieved a 300% lift in conversions.
Testimonials:
"These Workshops have a tremendous depth of information and the best part is that everything taught is based on facts from research and real case studies. It was extremely helpful when the instructor incorporated an email sample that I submitted in the actual presentation. The group feedback and hands-on interaction made the workshop worth the money!"
Jason Smith,
Product Marketing Specialist
Gerber Scientific Products
"For emailers that are just beginning, this workshop provided a lot of useful info that really opens your eyes. For us who have done it for awhile, the deliverability and testing sections really bring it all full circle. Awesome!"
Abby Gee
"It was so helpful to get into the heads of our website visitors. This will give everyone in our department in the right mindset to work together in editing and creating pages."
Allison Barrineau
Slumberger