Mark Atkinson
Director Digital Marketing & Sales
Royal Bank of Canada

Mark Atkinson is the Director of Digital Marketing & Sales at Royal Bank of Canada. Mark is responsible for RBC’s public websites and online marketing strategy – supporting Canadian banking, insurance, direct investing, wealth management and enterprise initiatives.

In addition to supporting integrated marketing campaigns, Mark’s team manages RBC’s online applications, e-CRM platform, search engine strategies, social media strategy and online media optimization.